The Biggest Obstacle for Getting People into Audio is. . .

or

How to Find Your Aural Happiness

I can’t tell you. I don’t know. Audio magazines haven’t a clue. Dealers are out to lunch. And forget about the audiophile forums. The insiders don’t know which end is up. But I discovered some tantalizing hints in a forum thread not completely dominated by the typical a’philes. There were some opinions from younger, fresher blood, more interested in listening to music than playing with boxes and wires. Here’s the scoop—

“Well, cost. There, I said it.”

The number one most recurrent comment. Most music fans are under 50 and have an income less than $75k. They’re not going to spend half their take-home on a stereo. Let’s get real. The market seems to be polarized between the daffy price-no-object, baffle-science, high-end on one side, and the earbud-low-res, who-cares, not even registering on the scale, low-end on the other. Where’s the high-value, high-return, middle ground?

The number one reason that I can think of right off the top of my head would be one visit to an audio store and encountering a snobby, anal retentive salesman that doesn’t want you touching anything unless you carry yourself like the Crown Prince of Monaco.

Another frequent complaint and a humongous turn-off. I went into a shop in Manhattan once for the sole purpose of listening, clearly with no pretense of buying. The owner reluctantly turned on a system to accommodate me. On the first cut I played I heard a problem with one of the woofers. When I alerted him to it, he didn’t offer another setup or to switch out the speakers. Oh no. He made a lame excuse, then scooted me out the door. Think he’s ever going to get a dollar out of my pocket?

“Your hearing is only as good as the best system you ever heard.”

Simply not being familiar with how good your music library can sound and how better sound can make your music evermore rewarding is a frequent stumbling block.

“I would also say the complexity of the setup can be daunting. You have your source(s), a phono preamp, a preamp, amps, integrated amps, tube amps, solid state, cables, etc., etc., etc. For those not accustomed to “rigs” of any kind, this can be confusing and scary. As I’ve been setting up my system, I have fond that there’s not a whole lot of information out there answering “basics” — so I can see where people that don’t know a thing about components can be reticent to join the hi-fi club.”

Lack of knowledge, where to find it, and the dizzying array of complex and conflicting information. You know what? It doesn’t have to be like that. You don’t have to jump through flaming hoops to make your ears happy. Just turn on your brain.

“Things I wish the experts had told me…

1) The “source” of a system is indeed the most important link in the chain, but this refers to the recording itself (including the mastering process and the format) NOT the amount of money you spend on the [playback] device. So don’t use this old chestnut to justify a $10K turntable.

2) The single most influential component in the chain is the listening environment…..this is why that expensive system doesn’t sound the same at your place.

3) Loudspeakers are very personal choices and (all things being equal) contribute more to the character of the system than amplifiers or disc-spinners. If you’re starting from scratch, buy the speaker before the amplifier, then decide what you need to drive it.

Looks like I need to write a good, concise page of basics. (I’ve already started working on it.)

“One of my son’s friends thought the best possible sound was an iPod playing MP3’s through the 10 cent ear buds that come with it. Then he listens to my stereo–which isn’t anything special–and was amazed at the difference.”

Another example of not having experienced the possibilities. Start listening. With lots and lots of listening you’ll find your ears learning quickly, very quickly. Once you know what to listen for, the process becomes easier, lots and lots easier.

Conclusions?

I really don’t believe high fidelity is dying. People under 50 still love music as much as ever and they listen to music more than ever. They still have ears to appreciate better sound and they’re willing to put a few bucks into a system of superior quality. If you can avoid the twisted marketing and veer around the myriad of other distractions vying for your attention, then you can find audio happiness. High-end audio has been hyped-up and priced-out in a silly attempt to save itself from fading away. But those tactics are killing it. Boomers are not going to keep audio alive. The only thing that will save it is to bring it down to earth.

I’ve sifted through piles of data to make the process more accessible for you. It still takes a little effort on your part. Anything that’s really worthwhile always does, but the following link will give you a little head start. My goal is to be one small voice of sanity for opening the pleasures of high quality audio to your ears. (. . .and a little visual pleasure for your eyes.)

[start here]

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Stretching

There aren’t many contemporary music groups that have made a name for themselves and left a mark worldwide. Now, I’m not talking about pop music groups, rather, groups that specialize in today’s cutting-edge of sonic art. Most commonly they are regional or university ensembles who don’t get much attention beyond their own locality. It’s unfortunate, because they bring us music that reaches farther into unexplored territory than more popular forms. Okay, I know what you’re thinking, “OMG, not that boring, longhaired shite. I don’t get it—I don’t like it.” This reputation is also unfortunate, because not all new music is so foreign and bizarre that you couldn’t relate to it. Much of it has elements easy to swallow and mixes a good blend of the novel with the known. Most of the music they’re playing is by living composers (not Old Dead Europeans) who consciously bridge the gap between pop music and classical, between formal styles and the wildest of the avant garde. These bridges pave the divide between what you currently know, your musical comfort zone, with curious new and exotic territories that will grab your imagination and pull it apart. They will lead your mind into places you’ve never heard and pop you with a shot of arousing auditory stimulation.

The first that comes to mind, a name many may recognize, is the Kronos Quartet. They’ve been building bridges through live performances and dozens of recordings for decades. But I want to let you in on one of my favorites, a younger ensemble, not as well known, who blazes trails : eighth blackbird. They take the virtuosity of Kronos, the daring of Hendrix, the audacity of Stockhausen, and the whimsy of Weird Al Yankovic, inject it into a particle accelerator and smash it all together. Think about that for a minute. With those strange imaginary animals floating in your head, you’ve got a sidelong glance at what to expect.

Since its beginnings in 1996, eighth blackbird has been commissioning and performing groundbreaking music in a genre that has no name. What do you call current music that isn’t pop, jazz, world, new age or some other subcategory? Modern classical or contemporary classical doesn’t cut it. It’s not classical music. Classical refers to a particular style from a specific time period, the late 18th to early 19th century (ODEs). There’s nothing classical about this new music. Other terms that have been thrown about, post-classical, concert music, post-modern, avant garde, experimental, legitimate or serious music, don’t fit the bill either. You could probably come up with more than thirteen ways to name it. None of them are good enough. There’s a fault or inaccuracy, misleading connotation or vagueness in every one. The term needs to be broad enough to cover a large territory, and yet able to distinguish it unambiguously from other contemporary genres. I’m inclined towards simply calling it contemporary art music (still flawed). Anyway, eighth blackbird is an art music ensemble of six musicians which doesn’t fit into any standard ensemble format. It includes; Tim Munro, flutes; Michael J. Maccaferri, clarinets
; Matt Albert, violin & viola (Albert was a founding member. He’s recently left for a position as visiting artist-in-residence at SMU’s Meadows School of the Arts); Yvonne Lam, violin & viola (Albert’s replacement as of earlier this year); Nicholas Photinos, cello & bass
; Matthew Duvall, percussion; and Lisa Kaplan, piano. They are busy, as an ensemble-in-residence at the University of Chicago and the University of Richmond, performing across the US and worldwide, currently touring Australia, and making waves wherever they go.

But what about their music? Each of their recordings has its own flavor. One common thread crisscrossing the lot is fearlessness. The music they choose to perform is always high on energy. It heads on a collision course with rhythm and always strung high on a wire. Polystylism would be a fair term to use, but its too cerebral to capture their spirit. Their music has something safe to latch onto along with something steeped in traditional 20th century academia, yet there’s still much more to it. Pulling in influences, no, more than merely influences, it’s embracing and elevating elements from the entire world of sound to stretch the self-limiting barriers of academic music. A music created to open ears, your ears. And they do it with conviction. Best of all, this amalgam makes for a music ready for listening. Through its rich textures, abundant contrasts and ever changing soundscapes of sonic iridescence it blends the familiar with refreshing innovation.

I realize this may not be getting you any closer to understanding their music or spur you to give them a try. I could make many comparisons to other musicians, composers, and recording artists, but it still won’t get you much closer. I suggest you go out on a limb. Rent a room in a lonely motel and slide into one of their recordings. Where to start? Out of their eight recordings I’d suggest testing the waters with one of the five offerings on the Cedille label. You’ll find their character well represented—exciting music, excellent performance, and exquisite recording quality. Go stretch your ears. [cedillerecords.org]

to learn more about [eighth blackbird]

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